“Accessibility was a key component of our plan for this ice cream,” Kollesoff said. While next-level innovation often comes at a premium, Brave Robot’s ice cream will be available for a suggested retail price of $5.99 per pint. The microflora then takes the place of the cow in creating a protein that can be used to make vegan versions of dairy-based food such as milk, cheese, and ice cream. Brave Robot ice cream uses Perfect Day’s dairy-identical but animal-free whey protein, which is made by inserting a cow’s DNA sequence as a blueprint into yeast-based microflora.
The Brave Robot brand is the first product line from The Urgent Company, a new sustainably focused consumer food company founded by alternative dairy protein manufacturer Perfect Day and Kollesoff, a longtime dairy product developer. We see Brave Robot Ice Cream as an integral part of the solution.” “Dairy alternative ice creams always miss the mark on taste, and today’s consumer is hungry for better options. No more eating plants for dessert, no more milk from factory farms needed,” Paul Kollesoff, co-founder of Brave Robot’s parent company The Urgent Company, said. It shows that this is what America has been urgently waiting for. “The opportunity to pioneer a new food category doesn’t happen too often, and now 5,000 retail stores are with us. This expansion represents a 1,500-percent increase of Brave Robot’s retail footprint, placing the brand’s innovative ice cream pints in traditional grocery stores such as Kroger, Harris Teeter, Albertsons/Safeway, Stop & Shop, and Shoprite, and natural grocers such as Sprouts, Harmons, New Seasons, Fresh Thyme, and Earth Fare. Brave Robot made a limited retail debut in July 2020 with eight flavors: Vanilla, Buttery Pecan, Blueberry Pie, Raspberry White Truffle, Vanilla ‘N Cookies, PB ‘N Fudge, Hazelnut Chocolate Chunk, and A Lot of Chocolate. Whoah Score a 2 Money Maker on the Ice Cream SOLD Bonus to pay less out of pocket, Starting on Friday 5/14 Stop & Shop will have the Brave Robot Ice Cream on sale for just 4.00 a pint, which will make it a much lower out of pocket expense. To fairly compare the ice creams, I chose chocolate-forward flavors, but also listed additional noteworthy flavors that each brand has to offer.New dairy-identical ice cream brand Brave Robot will expand its retail footprint to 5,000 stores by April 22 (Earth Day). I reviewed six non-dairy ice creams to see how they stack up to a pint of Ben and Jerry’s. If you’re sick of missing out on ice cream because of your dietary restrictions, today’s your lucky day. Plus, most grocery store frozen desert aisles only offer a handful of non-dairy flavors compared to their real deal counterparts. Sure, you’ll stop clutching your knotty stomach all the way to the bathroom, but you’ll still end up with a sugar overload headache afterward. Without fat from milk, it’s hard to infuse that same creamy goodness into milk-free ice cream.įlavor-wise, big brands also load their offerings with tons of sugar, trying to make up for the aforementioned weird texture. I’ve been whining and moaning about non-dairy options at grocery stores for years because a lot of mainstay brands miss the mark. Thankfully, a new generation of ice cream makers are perfecting their non-dairy selections. As I’ve gotten older, my digestive system seems to have maxed out its dairy limit, and I’m no longer able to enjoy the cheesy, melty, creamy foods I once loved so much.
Like many people, I once enjoyed cheese plates, cheesecake, milkshakes, and most importantly - ice cream. Our editorial team is independent and only endorses products we believe in. If you purchase through our links, we may receive a commission. Our team is dedicated to finding and telling you more about the web’s best products.
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